Radio + TV
Detection-billed spots
Every airing is a detection row. Every invoice line is a detection row.
For Advertisers
Only pay when the ad ran.
Mooves bills you against SIRECORD's detection record. If the spot didn't air, you don't see it on your invoice. Radio, TV, outdoor, digital — one ledger, one proof.
Proof of play
Brief → placement → detection → invoice. One unbroken chain.
Detection-billed
Invoiced against the ledger — not the insertion order.
The billing
No aired spot, no invoice line.
Mooves reconciles your plan against SIRECORD detections in real time. Stations are paid on what played. Advertisers are billed on what played. There is no self-reported middle — the detection is the source of truth.
- Five-layer proof of play — signal, log, fingerprint, station, timestamp
- Dispute window with raw-detection evidence attached
- Make-good scheduling auto-queues missed spots
- Attribution pipeline closes the ad → purchase loop
The planning
Match your brief to the stations that deliver.
The opportunity matcher scores stations on audience fit, historical delivery, compliance grade, and available inventory. Your buyer does not pick blindly — the list is ranked by what has actually worked.
1M+
Impression scale
Live
Proposal links
5
Proof layers
Opportunity matcher
Audience, compliance, inventory — ranked before you buy.
The surfaces
Radio. TV. Cinema. Outdoor. Digital.
Mooves routes a single campaign across every medium GlueArrow can detect — and bills them against the same ledger. Cross-medium reach reports drop as a single Echoeboard pull.
Cinema
Pre-show and trailer slots
Cinova telemetry into Mooves — pre-show reels proven seat by seat.
Outdoor + digital
Forecourt + retail + web
SmartPlay venue slots, forecourt boards, and web placements on one plan.
Attribution
The spot ran. The buyer showed up. The loop closed — in one pipeline.
The attribution
From airing to purchase, on one pipeline.
Every GlueArrow commerce surface — Korra, Cinova, Playtunes, the marketplace — carries a conversion column. When a listener buys, the detection that drove them is the row above the line item. Brand-lift guesswork stops being the best you can offer.
Pay for reach. Not for promises.
A live demo of your campaign is one link away. Share it with a buyer. Share it with a brand. Ship when the proof makes sense.